Solvingrealpeople'sproblemsthroughdesign,strategyandinnovation.
Solvingrealpeople'sproblemsthroughdesign,strategyandinnovation.
Solvingrealpeople'sproblemsthroughdesign,strategyandinnovation.
Full Remote /
Hybrid in Madrid
With a background in branding and graphic design, I bring a strong sense of narrative, systems thinking, and coherence to digital products.
With a background in branding and graphic design, I bring a strong sense of narrative, systems thinking, and coherence to digital products.

Comming soon
Coming soon
Hopii - Bringing financial products closer to young people.

Comming soon
Coming soon
Hopii - Bringing financial products closer to young people.

Comming soon
Coming soon
Hopii - Bringing financial products closer to young people.


Coming soon
KOP – Designing the experience of the world’s largest stadium.

Coming soon
KOP – Designing the experience of the world’s largest stadium.
I believe design is strategy. That means it should improve people’s lives and, at the same time, make sense for the business. I believe in human-centered design, one that solves real problems for people and has a rightful place in the market.
I believe design is strategy. That means it should improve people’s lives and, at the same time, make sense for the business. I believe in human-centered design, one that solves real problems for people and has a rightful place in the market.
I believe design is strategy. That means it should improve people’s lives and, at the same time, make sense for the business. I believe in human-centered design, one that solves real problems for people and has a rightful place in the market.
Some clients
Some clients
Some clients
If you're interested in my work or my profile, I’d be happy to connect and have a chat, or even meet for a coffee.
reyes.palomardetena@gmail.com
If you're interested in my work or my profile, I’d be happy to connect and have a chat, or even meet for a coffee.
If you're interested in my work or my profile, I’d be happy to connect and have a chat, or even meet for a coffee.
reyes.palomardetena@gmail.com









